Hult International Business School Campuses

January 23, 2018

AV Technology for the Business Classroom

Hult International Business School was established in 1964 as America’s first corporate university in Boston, Massachusetts (then known as the Arthur D. Little School of Management). In 2003, one of Europe’s most successful entrepreneurs, Bertil Hult, expanded the school to a global network of campuses that now form the world’s largest graduate business school. Electrosonic has provided classroom audiovisual systems featuring AV presentation equipment supported by local service operations for Hult campuses in London, Dubai, Boston and San Francisco, all to a common design. In addition, all campuses are connected to Electrosonic’s 24/7 Video Network Operations Centre (VNOC) in the UK for remote support and management.

To accommodate Hult’s international rotation component where students attend their studies at more than one location, all systems at each campus had to be consistent. Electrosonic furnished Hult with lectern-based teaching and presentation systems that offer the ability to show images from a rack-mounted PC, laptop or iPad. The rack PC is connected to a 22-inch interactive display that allows lecturers to annotate or use white-boarding capabilities, and have their notes displayed via twin projectors projecting directly onto the walls. The campuses also feature loudspeakers, which were installed front of house; room control is provided via a control system processor with an iPad interface.

Each campus has multiple classrooms, four in London, Dubai and San Francisco and two in Boston. In the Dubai campus, there are an additional 20 breakout rooms, and 18 in London, for the use of students working on projects, assignments and presentations. Each room is equipped with a 46-inch LCD, a wall-mounted control panel providing on/off, volume and source control, and a digital signage player to allow distribution of content to all rooms simultaneously or to specific functions and events. VGA and HDMI cabling is provided at the table direct connection to the wall-mounted display. Where possible, all equipment is network connected and remote support is administered by direct connection to individual devices and by XPanel for the classroom systems.

The Hult campus’ service contract with Electrosonic ensures the reliability of the installed systems. Using a specific VLAN via VPN, Electrosonic is able to access all network capable equipment located at all campuses and offices to provide support. Electrosonic’s 24/7 Video Network Operations Center (VNOC) in the UK provides remote support and management of the systems.

“Over the many years we have worked together, Electrosonic have delivered only better value results for Hult,” says Yousuf Khan, Chief Information Officer of the Hult International Business School. “We have been able to implement consistent AV standards at the school, which have resulted in improved customer experience at each of our campuses across the globe. We continue to work with Electrosonic in a collaborative way to come up with more innovative AV solutions to support our growth.”


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